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Company Uses Manga to Sell Hair Coloring Products in Japan

Thu, 2007-12-27 00:24
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ANN is reporting that a German company called Schwarzkopf & Henkel is using manga characters from Hiroshi Takahashi's Crows and Worst to promote its latest hair coloring product in Japan:

The new lineup will include more unusual colors: beige, ash, gray, blonde, khaki (greenish tint), and blood (reddish tint). The price for each color will be about 700 yen (US$6.00), and the new lineup will be launched on February 4.