Viz's Newest Imprint, Shonen Sunday, Will Release The First Manga To Ever Be Published Simultaneously In Japan And North America

A New Imprint and Web Site Launch Rumiko Takahashi's Newest Series RIN-NE Gets Its First Volume

San Francisco, CA, July 8, 2009 - VIZ Media, LLC (VIZ Media), one of the entertainment industry's most innovative and comprehensive publishing, animation and licensing companies, has announced the launch of a brand new imprint, SHONEN SUNDAY. Featuring the works of some of the top shonen manga creators in the world today, the Shonen Sunday magazine in Japan provides the content for this imprint. The magazine recently celebrated its 50th anniversary since its first issue arrived on newsstands in March of 1959.

The first series to launch from the first volume under this new imprint will be RIN-NE by Rumiko Takahashi, the first manga novel ever to be published simultaneously in Japan and North America, which will arrive on store shelves on October 20, 2009. Chapters of RIN-NE have been serialized online for free at www.TheRumicWorld.com on the same weekly schedule as it appeared in Japan's Shonen Sunday magazine since May of this year. The Rumic World web site is the official North American destination for all Rumiko Takahashi-related news.

VIZ Media will be announcing new Shonen Sunday series for 2010 at its Manga and Anime panel at the 2009 San Diego Comic-Con International on Friday, July 24th from 3:00-4:30 in Room 32AB. Other VIZ Media series that will move under the Shonen Sunday banner include INUYASHA, KEKKAISHI, CASE CLOSED, HAYATE THE COMBAT BUTLER, and YAKITATE!! JAPAN. Going forward, DVD products from the select series will also feature the Shonen Sunday imprint.

The imprint's web site (www.ShonenSunday.com) will be updated regularly with exclusive content such as previews, trailers, news, and interviews and will go live on July 22, 2009.

RIN-NE by Rumiko Takahashi · VOL. 1 · October 20, 2009 · Rated T+ (For Older Teens) · $9.99 US/$12.99 CAN

As a child Sakura Mamiya mysteriously disappeared in the woods behind her grandma's home. She returned whole and healthy, but since then she has had the power to see ghosts. Now a teenager, she just wishes the ghosts would leave her alone! At school, the desk next to Sakura’s has been empty since the start of the school year, then one day her always-absent classmate shows up, and he's far more than what he seems!

RIN-NE is the first new manga from Takahashi since her epic INUYASHA (published domestically by VIZ Media) ended in 2008 in Japan. Shogakukan's popular WEEKLY SHONEN SUNDAY manga magazine has featured Takahashi's work since the early 1980's. With over 170 million copies sold in Japan alone, Takahashi's substantial catalog of work continues to be loved by legions of devoted readers.

The spotlight on Rumiko Takahashi's career began in 1978 when she won an honorable mention in Shogakukan's annual New Comic Artist Contest for Those Selfish Aliens. Later that same year, her boy-meets-alien comedy series, Urusei Yatsura, was serialized in Weekly Shonen Sunday. This phenomenally successful manga series was adapted into anime format and spawned a TV series and half a dozen theatrical-release movies, all incredibly popular in their own right. Takahashi followed up the success of her debut series with one blockbuster hit after another—Maison Ikkoku ran from 1980 to 1987, Ranma ½ from 1987 to 1996, and Inuyasha from 1996 to 2008. Other notable works include Mermaid Saga, Rumic Theater, and One-Pound Gospel. Takahashi won the prestigious Shogakukan Manga Award twice in her career, once for Urusei Yatsura in 1981 and the second time for Inuyasha in 2002. A majority of the Takahashi canon has been adapted into other media such as anime, live-action TV series, and film. Takahashi's manga, as well as the other formats her work has been adapted into, have continued to delight generations of fans around the world. Distinguished by her wonderfully endearing characters, Takahashi's work adeptly incorporates a wide variety of elements such as comedy, romance, fantasy, and martial arts. While her series are difficult to pin down into one simple genre, the signature style she has created has come to be known as the "Rumic World." Rumiko Takahashi is an artist who truly represents the very best from the world of manga.

About VIZ Media, LLC
Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan's largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America, the United Kingdom, Ireland, and South Africa and is a global ex-Asia licensor of Japanese manga and animation. The company offers an integrated product line including magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, and DVDs, and develops, markets, licenses, and distributes animated entertainment for audiences and consumers of all ages.